Nick Carr has some gentle fun at the expense of Tim O’Reilly who responds in a good humoured way.
Carr’s views are generally worth listening to and I agree with him that Twitter is a profoundly superficial medium. It’s currently most fashionable as a marketing tool for media celebrities. I’m surprised, however, that corporate types haven’t yet realised it’s potential for staff monitoring and control.
On this occasion however Carr’s implicit criticism of O’Reilly is inappropriate. Surely a superficial medium demands a superficial guidebook or as O’Reilly puts it “you pick the hat to fit the head”